Beauty of Joseon
8 products · 100% authentic



Beauty of Joseon
Every Beauty of Joseon product at Cicabelle comes from authorized distributors — 100% authentic, always. That matters enormously here: the Relief Sun Rice + Probiotics SPF50+ is arguably the most counterfeited sunscreen on earth, and a fake sunscreen means fake protection. Beauty of Joseon blends hanbang — traditional Korean herbal ingredients like rice, ginseng and propolis — with modern actives, at prices that made it a worldwide phenomenon.
The icons in stock: both Relief Sun textures (original and Aqua-Fresh) for daily SPF, the Glow Deep Serum with alpha arbutin for dark spots, the propolis Glow Serum for lit-from-within radiance, and the ginseng + retinal Revive Eye Serum. Free UAE delivery over AED 80.
Frequently Asked Questions
Is the Beauty of Joseon Relief Sun at Cicabelle genuine?
Original Relief Sun or Aqua-Fresh — which should I choose?
What is hanbang skincare?
How fast is delivery in the UAE?
About Beauty of Joseon
Beauty of Joseon made Korean heritage ingredients a global obsession — and made "is it real?" the most-asked question about its sunscreen. At Cicabelle the answer is always yes: authorized distributors only.
Build the glow routine: Relief Sun every morning from our sunscreen edit, Glow Deep serum at night alongside our brightening range, and rice-milk hydration from the hydration edit. Oily-skinned? Our sunscreen guide compares both Relief Sun textures. Free UAE delivery over AED 80.